Hiring a Junior Marketing Professional

Hiring a Junior Marketing Professional

Gift Hounds, Inc. is looking for an experienced, professional and creative individual to drive extensive marketing campaigns. The right candidate will work closely with the Marketing Director to assist in large brand and product roll-outs as well as new and innovative marketing campaigns.

Key Responsibilities:

Digital Marketing Strategist — Creates strategies for targeting and gaining access to existing and new markets. Experiment with a variety of organic and paid acquisition channels –content creation, content curation, lead generation campaigns, copywriting, performance analysis, and much more. Experience with WordPress and WooCommerce is helpful.

Online Promotions Manager — Using media including email and websites, conceives and implements online promotional programs to raise customer acquisition and retention rates. Oversees promotional communications and develops tie-ins and collaborations and partnerships.

Search Engine Marketer — Creates, analyzes, and tracks paid-search marketing campaigns.Formulates bidding and keyword strategies with major search engines such as Google & Yahoo. Monitors, tests, and adjusts campaigns to raise customer click-through and conversion rates. Can advise online marketers on increasing website rankings through adjustments to website content.

Secondary Responsibilities:

Social Media Strategist — Develops and maintains a comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and traffic across all brands and products. Leads the development of organization-wide social media management standards, policies and rules of engagement for social media.

Offline Event Planning — event management, including all printed collateral and cohesive messaging to protect branding. Any community publicity, including charitable efforts.

Requirements:

BS degree in marketing or a related field OR equivalent experience. Proven experience in identifying target audiences. Ability to interact, communicate and present ideas. Good taste, a sense of aesthetics and a love for great copy and witty communication. Up-to-date with the latest trends and best practices in online marketing.

Job Type: Part-time (25 hours a week)

Salary: $21,000.00 to $27,000.00 /year

Submit resume or contact Amy directly with any questions at amy@gifthounds.com.